Airtel, Coverage Broadband Announce Launch of 3flix Mobile TV Service
Airtel Nigeria, has announced a
strategic partnership with Coverage Broadband, a subsidiary of Phase3 Telecom,
to launch 3flix mobile TV service in Nigeria.
With this partnership, customers
who subscribe to a special bundled data plan on Airtel will now enjoy
unfettered access to 3flix live television channels covering music, movies,
sports, fashion, entertainment, news, documentary, cartoon, comedy and
lifestyle, amongst others.
The 3flix TV app is designed for
smart phones and it provides premium television content to Nigerians across the
country.
Airtel customers are required to
dial *2424# to activate the 3flix mobile TV service or they can log on to
3flix.tv to access the service. The 3flix mobile TV app can also be downloaded
directly from Google play store (Android).
The tariff for the service is
pegged at N20 for daily subscription and N75 for Weekly subscription.
Acting Chief Commercial Officer,
Airtel Nigeria, Dinesh Balsingh, said the telco is committed to creating and
supporting innovative value offerings that will excite, delight and empower
more telecoms consumers across the country.
“Airtel is positioned as the
mobile Internet service provider of first choice for Nigerians and currently,
we have the largest 4G network in the country. We are excited with the
partnership with 3flix as we will enable more telecoms consumers to enjoy all
the fun mobile TV provides; keep abreast with latest news; follow-up with
celebrities and watch their favorite sports team on the go, regardless of
location,” he said.
Chief Executive Officer of Phase3
Telecom, Stanley Jegede, said Phase3's foresight to focus on the opportunities
in emerging markets led to the creation of Coverage Broadband, and the
subsequent partnership with Airtel Nigeria, to offer subscribers a distinctive
mobile TV viewing service, which requires minimal data consumption.
“ While 3flix mobile TV would
continue to expand its library of great content, we are particularly excited
that the product is designed to adapt in features, technology, and aggregation
just as the viewing and immersive experience of consumers continue to evolve,”
he said.
Executive Director of Coverage
Broadband Vikram Bhatnagar said: “The entire team is armed with the required
expertise to see 3flix take the lead in the world of bringing affordable,
ingenious, and quality digital content which subscribers can watch everywhere
on their preferred mobile device.”
Coverage Broadband is a
subsidiary of Phase3 Telecom, and has been issued a mobile TV/OTT broadcast license
from National Broadcasting Commission (NBC), and a VAS license from Nigerian
Communications Commission (NCC).
Hence, the creation of its
flagship product - 3flix to offer made-for-mobile TV channels, which was built
in collaboration with foremost technology, and media partners. The product
boast exciting content that is affordable, and runs on ease-of-use features for
subscribers to stream live TV on the go.
The 3flix TV App is available for
download on Play Store.
###
No comments:
Post a Comment